Style Change in the Management Case Study Example | Topics and Well Written Essays - 4000 words

Style Change in the Management - Case Study Example The case study of the Gate Gourmet affair had become the subject matter of study for several management experts and consultant groups to have a re-look into the different traditional processes of the whole management philosophy and arrive at new angles and ideas about the management of the corporate bodies. The changes in the style of management adopted by the company had evolved a detailed study of the management in all its perspectives and this paper attempts to bring about the important aspects of the study of the art and science of management with its old and new approaches after the Gate Gourmet affair. The act, manner or practice of managing comprises of the areas of policy and administration. The term management also encompasses the people that provide the direction and supervision necessary to control and monitor the implementation of the organizational objectives. Irrespective of the size of the organization the management becomes an important aspect of pursuing the business policies. Coordinating - and directing the various people connected with the organization through motivation, communication, leadership and channelising the efforts of all people to accomplish the organizational objectives Controlling - "is a four-step process of establishing performance standards based on the firm's objectives, measuring and reporting actual performance, comparing the two, and taking corrective or preventive action as necessary." (Bernard L. Erven 1994) 2.1 Development of New Management Thinking: While the traditional school of management philosophy identified the different functions that contribute to an effective management, there are some new thoughts have been evoked in the field of managements studies. According to Davenport and Prusak (2003) implementing the right idea at the right time can be the difference between success and failure for even established companies. After spending considerable time in research in the area of idea generation, the authors opine that companies that could implement new management ideas are bound to be more efficient in their operations, remain effective in their outlook towards business issues and they also adopt innovative techniques in their performance in different functional areas. This way these companies are able to outperform their competitors. Strategy is often considered a major part of the total management activity. Strategic thinking and Strategic Management are the most important activities undertaken by any business organization. Evans et al (2003) describe the term strategy to consist the following elements as put forth by Mintzberg: Plan: implies some activity which is